Category Archives: Branding
Liberalism or Conservatism
This editorial will be a view of liberalism, and conservatism systemic beliefs. Furthermore, what these two divergent philosophies impede or promote.
The terms’ liberal, and conservative I believe are really talking points. The more accurate terms are socialism, and individualism.
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Reflective Security Signs
The yard security sign is the best advertisement for the home owner, because the sign communicates to a potential burglar that this house is protected. Since most criminals are opportunistic and will gravitate to the path of least resistance. These home thieves’ will not attempt a B&E because of the security devices in situ in a home. Most burglars’ do not want to be caught they will move on to a home that does not have a security system. Continue reading
Brewing Beer Process Continued
Brewing beer is an interesting process. Basically what you are trying to create is an infection in the beer. I will explain about that later. The night before brewing, I had to cold steep coffee in other words I had … Continue reading
Flexography Printing Vs Screen-Printing Advantages and Disadvantages
Obviously there still will be many questions, please free to call or Mr. Decal aka Doug Bryant at dougb@decalfactory.com or (800) 369-5331, to ask your question, because nothing is ever black and white there are exceptions to the standard guide lines.
Call The Decal Factory (800) 369-5331 for more information on your label or decal requirements.
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Brand Loyalty
What is brand loyalty? Brand loyalty is a quest that is pursued by all sellers of products. A quest for brand loyalty is filled with many pitfalls and red herrings. It is an arduous quest that is only matched once … Continue reading
How to use decals in the clothing industry
The use of decals as a marketing tool in the clothing industry has been forgotten. Particular clothing lines marketed to the young consumer, in the skiing industry snow as well as water, and we should not neglect the snowboarding industry. Is anybody listening?
Alternatively, most marketing teams out there are only listening to their ad agencies. Ad agencies have no interest using decals because they do not understands or envision the decals worth in building brand awareness.
Sometimes a marketing team envisions the value of using decals as a way to take their brand from a subliminal reminder to a conscience awareness of the brand to buy. Using decals is so inexpensive, costing pennies, lasting years and promoting your product by the best testimony ever your customer. History has many testimonies of the use of the decal that can cause your branding message to go nuclear.
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