Category Archives: Branding

Reflective Security Signs

The yard security sign is the best advertisement for the home owner, because the sign communicates to a potential burglar that this house is protected. Since most criminals are opportunistic and will gravitate to the path of least resistance. These home thieves’ will not attempt a B&E because of the security devices in situ in a home. Most burglars’ do not want to be caught they will move on to a home that does not have a security system. Continue reading

Posted in Branding, Customer Service, Decals, Four-Color Process, Promotional Products, Screen Printing, Security Dealer, Security Signs, Small Business | 57 Comments

Brewing Beer Process Continued

Brewing beer is an interesting process.  Basically what you are trying to create is an infection in the beer.  I will explain about that later. The night before brewing, I had to cold steep coffee in other words I had … Continue reading

Posted in Banners, Branding, Brewing Beer, Labels, Promotional Products, Screen Printing, Security Signs, Small Business, Uncategorized | 39 Comments

Fading of Color Printing

To conclude plastic security signs will not fade to white. Color changes will occur differently due to sign placement. So the question,” How long will my plastic security sign last”? The answer is a general between 3-10 years.

The Decal Factory’s first and foremost desire is to make sure our customers are satisfied. When we print your decal, sign, banner, or security sign, we desire to keep printing your products for ever. The company has a long history of servicing our customer for decades. The Decal Factory works for you.
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Posted in Banners, Branding, Counter Mats, Decals, Four-Color Process, Labels, Screen Printing, Security Signs, water Slide-off Decals | 68 Comments

Fiduciary Relationships Do They Still Exist?

The captured sales agent for a printing manufacture has a fiduciary relationship to that manufacture. Those agents only sell what that company manufactures, and will not inform you if their products do not fit your need. Continue reading

Posted in Banners, Branding, Counter Mats, Customer Service, Decals, Four-Color Process, Labels, Promotional Products, Security Signs, water Slide-off Decals | 590 Comments

Flexography Printing Vs Screen-Printing Advantages and Disadvantages

Obviously there still will be many questions, please free to call or Mr. Decal aka Doug Bryant at dougb@decalfactory.com or (800) 369-5331, to ask your question, because nothing is ever black and white there are exceptions to the standard guide lines.

Call The Decal Factory (800) 369-5331 for more information on your label or decal requirements.
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Posted in Branding, Decals, Four-Color Process, Labels, Promotional Products, Security Signs, Small Business | 167 Comments

Brand Loyalty

What is brand loyalty? Brand loyalty is a quest that is pursued by all sellers of products.  A quest for brand loyalty is filled with many pitfalls and red herrings.  It is an arduous quest that is only matched once … Continue reading

Posted in Branding | 88 Comments

How to use decals in the clothing industry

The use of decals as a marketing tool in the clothing industry has been forgotten. Particular clothing lines marketed to the young consumer, in the skiing industry snow as well as water, and we should not neglect the snowboarding industry. Is anybody listening?

Alternatively, most marketing teams out there are only listening to their ad agencies. Ad agencies have no interest using decals because they do not understands or envision the decals worth in building brand awareness.

Sometimes a marketing team envisions the value of using decals as a way to take their brand from a subliminal reminder to a conscience awareness of the brand to buy. Using decals is so inexpensive, costing pennies, lasting years and promoting your product by the best testimony ever your customer. History has many testimonies of the use of the decal that can cause your branding message to go nuclear.
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Posted in Branding, Decals | 399 Comments